| Место | Рекламодатель | Бюджет на закупки (млн руб.) | Изменение (%) |
|---|
| 2009 год | 2008 год | 2009 год | 2008 год |
|---|
| 1 | 1 | Procter & Gamble | 5,594.53 | 7,494.62 | -25.35 | | 2 | 2 | L'Oreal | 5,285.28 | 4,734.13 | 11.64 | | 3 | 9 | МТС | 3,587.63 | 3,028.74 | 18.45 | | 4 | 3 | Unilever | 3,558.75 | 3,581.04 | -0.62 | | 5 | 13 | Вимм-Билль-Данн | 3,496.11 | 2,396.02 | 45.91 | | 6 | 11 | Henkel | 3,402.84 | 2,780.96 | 22.36 | | 7 | 8 | Mars Inc. | 3,388.91 | 3,055.10 | 10.93 | | 8 | 7 | Nestle | 3,337.11 | 3,056.71 | 9.17 | | 9 | 10 | Reckitt Benckiser | 3,106.22 | 2,897.94 | 7.19 | | 10 | 5 | МегаФон | 3,042.07 | 3,198.02 | -4.88 | | 11 | 6 | Danone | 2,803.12 | 3,079.37 | -8.97 | | 12 | 4 | Вымпелком | 2,751.86 | 3,327.68 | -17.30 | | 13 | 12 | Coca-Cola Co. | 2,495.44 | 2,651.99 | -5.90 | | 14 | 15 | PepsiCo | 2,230.22 | 2,071.29 | 7.67 | | 15 | 22 | Kraft Foods | 1,934.63 | 1,378.83 | 40.31 | | 16 | 17 | Балтика | 1,849.07 | 2,018.41 | -8.39 | | 17 | 14 | Эльдорадо | 1,647.96 | 2,157.24 | -23.61 | | 18 | 32 | Ferrero | 1,471.68 | 1,113.78 | 32.13 | | 19 | 18 | Colgate-Palmolive | 1,444.89 | 1,905.87 | -24.19 | | 20 | 20 | Volkswagen | 1,422.02 | 1,664.61 | -14.57 | | 21 | 27 | М.Видео | 1,362.98 | 1,229.79 | 10.83 | | 22 | 41 | ЭВАЛАР | 1,343.40 | 886.30 | 51.57 | | 23 | 40 | X5 Retail Group | 1,209.22 | 891.37 | 35.66 | | 24 | 21 | Toyota | 1,159.46 | 1,449.87 | -20.03 | | 25 | 36 | Beiersdorf | 1,152.48 | 1,002.80 | 14.93 | | 26 | 19 | General Motors Corp. | 1,129.30 | 1,721.27 | -34.39 | | 27 | 24 | Sun InBev | 1,118.66 | 1,325.32 | -15.59 | | 28 | 58 | Фармстандарт | 1,107.72 | 653.92 | 69.40 | | 29 | 30 | Калина | 1,088.46 | 1,140.76 | -4.58 | | 30 | 28 | Samsung Electronics | 1,032.40 | 1,184.69 | -12.86 | | 31 | 29 | Johnson & Johnson | 985.25 | 1,180.25 | -16.52 | | 32 | 43 | Berlin-Chemie Menarini Group | 973.17 | 837.69 | 16.17 | | 33 | 16 | Ford Motor Co. | 969.07 | 2,064.34 | -53.06 | | 34 | 54 | Москва-Эфес | 964.84 | 671.20 | 43.75 | | 35 | 85 | LG Electronics | 962.88 | 453.25 | 112.44 | | 36 | 33 | Novartis | 933.34 | 1,096.64 | -14.89 | | 37 | 50 | Glaxosmithkline | 924.60 | 727.15 | 27.15 | | 38 | 37 | Heineken | 917.48 | 964.78 | -4.90 | | 39 | 35 | Avon | 893.95 | 1,021.66 | -12.50 | | 40 | 49 | McDonald's | 872.36 | 732.23 | 19.14 | | 41 | 42 | PSA Peugeot-Citroen | 844.67 | 871.91 | -3.12 | | 42 | 81 | Сбербанк | 833.13 | 468.17 | 77.96 | | 43 | 68 | S.C.Johnson | 797.32 | 570.76 | 39.70 | | 44 | 39 | Л'Этуаль | 729.36 | 914.49 | -20.24 | | 45 | 23 | Nissan | 725.84 | 1,359.94 | -46.63 | | 46 | 25 | LVMH | 691.12 | 1,306.16 | -47.09 | | 47 | 38 | Техносила | 690.36 | 927.67 | -25.58 | | 48 | 92 | Buena Vista Sony Pictures Realising | 674.78 | 375.68 | 79.61 | | 49 | 86 | Bayer | 671.52 | 435.38 | 54.24 | | 50 | 70 | Sandoz Farma Services | 662.53 | 569.90 | 16.25 | | 51 | 45 | Dirol Cadbury | 660.57 | 814.03 | -18.85 | | 52 | 31 | Mercury | 648.59 | 1,124.81 | -42.34 | | 53 | 65 | Nokia | 616.95 | 589.87 | 4.59 | | 54 | 55 | Renault | 610.83 | 662.10 | -7.74 | | 55 | 74 | Tele 2 | 575.28 | 552.56 | 4.11 | | 56 | 52 | Газпром | 542.32 | 709.45 | -23.56 | | 57 | 78 | Kimberly Clark | 522.10 | 485.58 | 7.52 | | 58 | 84 | SCA Hygiene Products | 512.66 | 455.38 | 12.58 | | 59 | 62 | Philips | 502.36 | 642.44 | -21.81 | | 60 | 79 | Campina | 501.02 | 482.73 | 3.79 | | 61 | 77 | Oriflame | 496.11 | 513.08 | -3.31 | | 62 | 90 | Юнимилк | 492.61 | 398.98 | 23.47 | | 63 | 99 | Sanofi Aventis | 489.79 | 331.60 | 47.71 | | 64 | 73 | Связной | 489.45 | 564.05 | -13.22 | | 65 | 59 | Chanel | 486.04 | 652.91 | -25.56 | | 66 | 48 | Диод | 464.03 | 765.59 | -39.39 | | 67 | 91 | Орими-Трейд | 439.75 | 377.74 | 16.41 | | 68 | 66 | HyundaiI | 432.45 | 587.23 | -26.36 | | 69 | 87 | Никомед | 405.61 | 429.63 | -5.59 | | 70 | 93 | Hochland | 389.33 | 373.83 | 4.14 | | 71 | 76 | BMW | 368.67 | 514.49 | -28.34 | | 72 | 100 | Boehringer Ingelheim | 365.52 | 328.76 | 11.18 | | 73 | 51 | Евросеть | 360.06 | 720.92 | -50.05 | | 74 | 96 | Tchibo | 356.20 | 349.88 | 1.81 | | 75 | 112 | Metro | 349.11 | 149.09 | 134.16 | | 76 | 26 | Нэфис Косметикс | 346.75 | 1,288.47 | -73.09 | | 77 | 46 | Mitsubishi Motors | 344.36 | 795.17 | -56.69 | | 78 | 57 | ВТБ | 343.95 | 654.25 | -47.43 | | 79 | 89 | Estee Lauder | 335.99 | 412.58 | -18.56 | | 80 | 104 | Объединенные кондитеры | 332.83 | 302.61 | 9.99 | | 81 | 64 | Материа Медика | 311.46 | 591.72 | -47.36 | | 82 | 47 | Каро холдинг | 308.19 | 782.36 | -60.61 | | 83 | 94 | Media Markt | 307.06 | 365.30 | -15.94 | | 84 | 75 | Роллтон | 281.62 | 538.05 | -47.66 | | 85 | 34 | Sony | 277.84 | 1,032.65 | -73.09 | | 86 | 72 | Детский мир | 276.39 | 566.82 | -51.24 | | 87 | 101 | АвтоВАЗ | 268.68 | 324.24 | -17.13 | | 88 | 107 | Japan Tobacco Inc. | 265.36 | 268.95 | -1.33 | | 89 | 105 | Richard Bittner | 264.11 | 295.42 | -10.60 | | 90 | 109 | De Agostini | 262.95 | 241.68 | 8.80 | | 91 | 60 | Panasonic | 254.82 | 646.36 | -60.58 | | 92 | 83 | SEB | 234.57 | 462.50 | -49.28 | | 93 | 53 | Ростелеком | 231.27 | 686.62 | -66.32 | | 94 | 102 | НИДАН СОКИ | 213.47 | 320.55 | -33.40 | | 95 | 44 | Honda | 211.47 | 820.85 | -74.24 | | 96 | 56 | Sony Ericsson | 198.56 | 655.96 | -69.73 | | 97 | 106 | Red Bull | 195.66 | 292.44 | -33.10 | | 98 | 69 | SABMIller | 172.49 | 570.67 | -69.77 | | 99 | 88 | United International Pictures | 170.87 | 422.29 | -59.54 | | 100 | 61 | Subaru | 106.54 | 642.70 | -83.42 |
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